About Backend Genie

We're an F&I agency built by operators who came up on the lot. We help dealers optimize their backend products, reinsurance, vehicle service contracts, GAP insurance, GPS tracking, and payment processing, to maximize profit and build long-term wealth.
We're an F&I agency built by people who came up on the lot, inside one of the largest dealerships in New Jersey. The fee structure is transparent to every dealer we partner with, the dealer owns their reinsurance entity, and our incentives are aligned with your dealership's growth.
Contact us for pricing details. We structure our partnerships to align our incentives with yours, we do well when you do well.
We work with independent dealers doing 30+ retail units per month. Whether you're a single-lot independent or a high-volume multi-location store, we can help.
We're based in New Jersey and serve dealers nationwide. Our strongest presence is in the Northeast (NJ, NY, PA, CT), but our programs work in all 50 states.

Reinsurance

Reinsurance allows you to participate in the underwriting profit of the F&I products you sell. Instead of all the premium going to an insurance company, a portion flows into a dealer-owned entity, building equity over time.
A DOWC is a warranty company that you own. When you sell vehicle service contracts, GAP, or other F&I products through your DOWC, the underwriting profit stays in your entity, building wealth with every deal.
There are several reinsurance structures available, each with different ownership, tax, and profit-sharing characteristics. We evaluate your volume, goals, and situation to recommend the right one. Contact us for a free consultation to learn which structure fits your dealership.
Depends on what we're building. Most setups: 30-60 days. We handle all the compliance and regulatory paperwork so you can keep selling cars.

Products

Also called extended warranties. VSCs cover vehicle repair costs after the factory warranty expires, giving your customers peace of mind and your dealership real F&I income.
Yes. We offer Guaranteed Asset Protection programs with strong dealer margins and full reinsurance eligibility. GAP covers the difference between what a customer owes and what insurance pays if the vehicle is totaled.
We offer GPS tracking and vehicle theft protection programs with high per-unit margins and full reinsurance eligibility. Programs include lot management, stolen vehicle recovery, and customer-facing theft protection.
Biweekly payment programs let your customers make payments every two weeks instead of monthly. This helps boost finance penetration, reduces default risk, and provides additional dealer income.

Getting Started

Start with our free profit analysis or call us at +1 (732) 702-5927. We'll review your current F&I setup, identify where you're leaving money on the table, and present a no-obligation strategy.
No. We've done this enough times to make the switch invisible to your customers and your floor. We coordinate everything.
Not necessarily. We audit your current providers and only recommend changes where there's a clear profit improvement. If your current setup is working, we optimize it. If it's not, we fix it.

Still thinking about it? Just call.

We pick up the phone. Call us at +1 (732) 702-5927. No form, no callback queue. Real human, right now. Or run a free backend audit, takes 2 minutes.

Free Backend Audit